Sol Reliant Cover Letter
Sol Reliant Cover Letter for Promotional Packet
Goal: Develop a succinct and focused message to expand Sol Reliant’s regional dealer network. Generate curiosity for an expanded informational packet to follow.
Approach: Offer several versions to hone in on the Client’s desired tone and style for future materials. Condense many, disparate arguments into a cohesive message that offers enough information to provoke curiosity without overwhelming with detail. Clearly, concisely and confidently convey the fact that Sol Reliant is the local authority on solar water heaters.
Highlights:
- Get more referrals than service calls.
- I drew on my decades of experience to examine the solar water heater part by part. Eliminating excess. Combining good ideas. Advancing on simplicity.
- Sharpen your competitive edge as a Sol Reliant dealer.
- For nearly 30 years we have been tested and trusted to outperform in cloudy Portland, Oregon.
[NAME], It’s natural selection; your business will either survive the renewable energy revolution, or it will thrive. Sol Reliant is the evolution of solar water heaters. Join us. Your customers want solutions. Become the source. Grow your business by representing the only solar water heater perfected from 25 years of hands-on experience. Your customers want… …so give it to them. Get more referrals than service calls for years to come. Join the renewable energy solution and become a Sol Reliant dealer today. It’s time to evolve and thrive… [President]
[DATE]
Sharpen your competitive edge. Green your business.
Energy independence is a hot topic. Harness the demand.
• to minimize energy costs
• the generous tax incentives
• to support the green revolution
Sol Reliant solar water heaters are tested and trusted to install easily and elegantly. There is almost no maintenance for decades. Your customers will be thrilled with the unit’s enduring high performance, the attractive environmental statements it makes and their energy savings.
Sol Reliant
