TouchPoint eNewsletters
TouchPoint eNewsletters
Goal: Independently ghostwrite informative, engaging and helpful content.
Approach: These eNewsletters separately target the patients of four distinct professional industries; dermatology, pharmacy, pediatrics and chiropractics. First, I researched up-to-date topics relevant to the patients’ needs. Then, I composed the article with an informative, helpful tone to complement the professional’s reputation as a knowledgeable, friendly resource. Finally, I incorporated TouchPoint’s feedback and requests into the final draft, ensuring they got just what they expected.
Highlights:
- “The expanding field of nanotechnology -creating materials on an incredibly small scale- could rob the syringe of a job in the coming years.”
- “Resist the temptation to motivate through fear-mongering threats of cavities and root canals.”
- “Better health at a lower cost. Nope, I’m not talking about universal health care. I refer to the benefits of one simple step we as a nation fail to take.”
Download and read samples for each industry here:
Chiropractic
Dermatology
Pharmacy
Pediatrics
For more samples, go to TouchPoint’s website.
